News & Events

BEHIND THE SCENES OF OUR SS17 CAMPAIGN

Our Spring Summer 2017 collection takes its inspiration from the colourful, quaint iconography associated with quintessentially British seaside resorts. With a palette of primary hues from flag red and ocean blue to zest yellow, our new collection combines vibrant colour with Smythson’s timeless aesthetic. This season we worked with a talented team (and a few furry friends) to create our breezy new campaign.

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